A clothing catalogue is a platform to sell collections from fashion labels. The format is either in a printed book that is delivered privately to your house or many opt for an online presence – if not both. Individuals are able to visually see the latest designs from a range of major brands and decide which items they wish to purchase.

How Catalogues Work

Since the expansion of the internet there are considerably more online catalogues launching as many enjoy the payment schemes on offer. Of course, the printed book catalogues are also favourable to those who prefer not to shop online.

The payment plans allow for individuals to pay for the items within an agreed fixed monthly rate after they have received the goods. It is important to ensure that you have read the terms and conditions as interest charges usually apply. Therefore, it is worthwhile calculating whether you can afford the payments plus the extra charges in the long run. The process is not suited to everybody. Examples of well established clothing catalogues are Very, K&Co, The Next Directory and isme.

Models Are in Demand

To showcase the designs models are required, which is how the niche catalogue modelling became known. Again with the accessibility of the internet the sector has become more in demand than previously; a plus for those wishing to pursue a successful career in the division with more opportunities arising.

Those who organise the hiring of commercial models for their unique clothes catalogue will turn to modelling agencies who specialise in this niche. It is unlikely that you will land a role within a catalogue by contacting the organisation directly as the company will have built links with model agencies who are trustworthy and reliable.

Approach a Model Agency

Therefore, if catalogue modelling is the avenue that you wish to pursue it is worthwhile researching into model agencies that provide catalogue fashion models for the various companies. Investigate into each establishment focusing on the connections within the fashion industry and the current model database.

Figure out if you are impressed by the clients they are associated with and whether you are able to fit into their standard of modelling. It is important to be realistic and truthful with yourself as competition is high and agencies can be ruthless.

Get Used to Rejection

Do not take rejection personally as the amount of hopefuls applying is vast and openings are rare. Therefore, apply to a large amount of agencies that meet your requirements to leave your options open.

Do not be defeated by harsh words and rejection as unfortunately the modelling industry works ruthlessly yet successfully. Take any advice given whether delivered with sting or pleasantly on board as it could aid your success.

The Look

Clothing catalogues seek individuals who possess an accessible, natural look. Even features, luscious locks and radiant skin are attributes that are favoured within the niche. Many employers require a blank canvas to either portray a realistic perception or to transform into the designers latest vision through make up and hair stylists.

It is important to take pride in your appearance through eating healthily and regular exercise. Clients will appreciate your dedication and ambition. Catalogue modelling does not require a unique, creative talent yet a pretty/handsome appearance that appeals to their target audience. Designers prefer for their customers to be able to relate with the catalogue and ultimately purchase the clothing.

Work Hard for Your Dream

To become a catalogue model it is important to be focused and determined to find your place within the fashion industry. Although the restrictions are not as strict as high fashion modelling the niche still can be difficult to break. By being realistic with your goals, natural in front of a camera, possessing a friendly attitude and having an adaptable appearance can support your plight to become a successful professional model.

Caters for All the Family

Catalogues are the perfect way to dress the whole family with a women’s, kids and men’s section. From the comfort of your sofa, you can find incredible designs for every member of the household. Most have a homeware, technology, garden, gym equipment and toy section too. Therefore, a catalogue company needs female models, male models, fitness models and child models to capture the images required. Also, the majority of catalogues champion diversity hiring plus-size models or including brands who cater for the fuller figure. To keep the catalogue fresh each season new faces are needed. Therefore, there are plenty of opportunities within this sector.

Finally, the kids section usually caters for different age ranges from newborns to teens. If your son or daughter wishes to be involved in the child modelling industry, they will more than likely attend castings for catalogue brands.